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Green Really is Good
for Business
The adoption of green chemistry initiatives
may initially have been driven by consumer
demands and regulatory compliance needs, but
those companies that took the mission to
heart are finding the decision quite
profitable, too. Reducing or eliminating the
use and/or generation of hazardous materials
can lead to development of lower cost, more
efficient processes, reduce the amount of
waste produced and lower waste handling
costs, reduce emissions and therefore
increase compliance and potentially reduce
regulatory management costs, and much more.
Turning to green chemistry also helps drive
innovation, leading to products that are
highly differentiated from those already on
the market. As a result, companies with
green products often can charge a premium.
Most activity is taking place in the U.S.,
Europe and Japan. And one sector that is
hoping for great benefits is the pharma
industry, which relies to a great extent on
inefficient, solvent-based processes.
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